What is Return on Investment?

In this expert session writeup, be sure to reference the following:

  • What is Return on Investment? What are different ways we can measure ROI?
  • What are important considerations when creating content marketing goals? What kinds of data or information should we consider when setting marketing goals.
  • How can we use ROI and other metrics of trackable benefits to create content strategies?

    The link below:

The Nuts and Bolts of Content Marketing: Content Marketing ROI – Ashley Ward – YouTube

In this expert session writeup, be sure to reference the following:

  • What is Return on Investment? What are different ways we can measure ROI?
  • What are important considerations when creating content marketing goals? What kinds of data or information should we consider when setting marketing goals.
  • How can we use ROI and other metrics of trackable benefits to create content strategies?

    The link below:

The Nuts and Bolts of Content Marketing: Content Marketing ROI – Ashley Ward – YouTube

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