Influence on voter decision by campaigns
1.Over time, people are most likely to change their beliefs about which of the following?
a. banking regulations
b. liberty and freedom
c. abortion
d. the death penalty
2.Voters who carefully follow public affairs are known as which of the following?
a. attentive electorate
b. attentive public
c. active public
d. active electorate
3.An individual’s propensity to perceive, interpret, or act toward a particular object in a particular way is a(n) ___________.
a. ideology
b. belief
c. value
d. attitude
4.An election in which voters elect officeholders is which type of election?
a. general
b. primary
c. presidential
d. midterm
5.An election in which voters determine party nominees is which type of election?
a. general
b caucus
c. primary
d. midterm
6.What is the term for the proportion of the voting-age public that votes?
a. participatory segment
b. electoral segment
c. turnout
d. mobilization
7.An informal and subjective affiliation with a political party that most people acquire over the course of their lifetime is known as what?
a. party identification
b. voter identity
c. electoral socialization
d. platform identification
8.In public opinion research, the _________ is the group of people whose preferences the researcher wants to measure.
a. subject group
b. demographic group
c. sample
d. universe
9.Which American president once said, “What I want is to get done what the people desire to be done, and the question for me is how to find that out exactly.”
a. Andrew Jackson
b. Abraham Lincoln
c. Theodore Roosevelt
d. Bill Clinton
10.Two major schools of political ideology dominate American politics. What are they?
a. conservatism and liberalism
b. conservatism and libertarianism
c. liberalism and progressivism
d. socialism and nationalism
11.What percentage of Americans currently view themselves as extremely conservative?
a. 2 to 4 percent
b. 4 to 8 percent
c. 8 to 12 percent
d. 12 to 16 percent
12.Typically, how many people attempt to influence how another person votes?
a. less than 1 percent
b. fewer than one in ten
c. about 10 percent
d. fewer than one in four
13.How are intensity of public opinion and salience related?
a. They are often correlated on the same issue.
b. They are essentially the same.
c. As intensity increases, salience goes down.
d. Intensity is a precondition for salience.
14.When is voter turnout lowest?
a. municipal primaries
b. midterm primary elections
c. midterm general elections
d. special elections
15.Issues that people believe are important to them are __________.
a. intense
b. core values
c. salient
d. ideological issues