Define and explain Operation Management
1) Assessment Details
You have the choice of selecting one of the two topics for this assignment. For the organisation which employs you (or your last employer but not the same organisation which features in the group research project below).
Topic 1. Choose a well-known organization (or an organization for which you can easily access relevant information).
a) Identify its business objectives and strategy (perhaps as stated in its mission statement).
b) Identify its operations strategy by analyzing its actions in the key decision areas of structure and infrastructure.
c) Identify its operations performance objectives. (e.g. cost, quality, speed, dependability and flexibility).) What are the organization’s competitive priorities? Assess its internal consistency and its contribution to the organization’s competitive advantage.
d) What are the biggest operations management challenges for the organization? What advice would you give to the organization regarding its operations strategy in the future?
Note: PleaseDO NOTanswer these questions directly. Rather, use these questions to help guide your thinking as to what issues may be relevant in the case.
Topic 2. Read the attached case in Appendix II (page 14)—An American Tragedy: How a good company died Zachary Schiller and use the questions at the end of the case as a guideline and write a business consulting report to the management.
2) Criteria used to grade this task
· Word count requirement: 1,600~1,800 words. Appendices may be used to show relevant information but not as a means of circumventing the word limit. Your paper should be clear, accurate and concise.
· Detailed marking criteria see attached marking guide in Appendix 1.