Marketing Analysis Project
Due Date: Monday11/17/2014 11:00 am
I want very Professional who knows about Marketing Analysis
All I want is Half page Results And Half page Discussion )
We are 4 people and everyone will do his part. My part is :
Results/Discussion (½ page each) – All
- Satisfaction vs Image – one of my Group1
- Return Likelihood vs Image – one of my Group2
- Recommendability vs Image – <=== this is my part . Half page each ( Results And Discussion)
you have to look at file called My work in the attachments it..
Market Analysis Project
IMAGE IS COMPRISED OF THE FOLLOWING CONSTRUCTS:
Food Quality=(X15+X18+X20)/3
Value=(X14+X16)/2
Service=(X12+X19+X21)/3
Atmosphere =(X13+X17)/2
Just run the regression with these as the independent variables.