Describe the dual distribution approach
Identify a product offered by a manufacturer, using a dual distribution approach
-Are there differences between the customers targeted by the approach?
-How do the purchase experiences differ?
-Do you think online sales will eventually cause brink and mortar businesses to cease to exist? Why?
-research on dual distribution
Identify a product offered by a manufacturer, using a dual distribution approach
-Are there differences between the customers targeted by the approach?
-How do the purchase experiences differ?
-Do you think online sales will eventually cause brink and mortar businesses to cease to exist? Why?
-research on dual distribution
Identify a product offered by a manufacturer, using a dual distribution approach
-Are there differences between the customers targeted by the approach?
-How do the purchase experiences differ?
-Do you think online sales will eventually cause brink and mortar businesses to cease to exist? Why?
-research on dual distribution