Define strategic business units
have management homework, And I need someone help me with it. I just want 200 words to answer this question no more than that. And I need you to use easy vocabulary.
“Walt Disney Company has four major strategic business units: movies (including Pixar and Touchstone),theme parks (Walt Disney World and Disneyland), consumer products (the Disney Store), and television (the ABC/Disney Television Group and ESPN). Place each of these SBUs on the BCG matrix based on your knowledge of them.”
questions in chapter 8.
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