Strategic Management Project Background

MGT/498 v5

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Review the following terms and concepts discussed this week to prepare for this assignment:

· organizational structure

· organizational culture

· inertia

· Holacracy

· PESTEL model

 

Create a Word doc and title it Strategic Management Research Journal Part 3.

 

Write a 525- to 700-word response to the following prompts in your journal entry:

1. Assess whether Caterpillar Inc. is using the appropriate measures to verify its strategic effectiveness.

2. Summarize Caterpillar Inc.’s organizational structure.

3. Determine whether Caterpillar Inc.’s organizational structure is considered a traditional organizational structure or a Holacracy.

4. Justify why it’s important for Caterpillar Inc.’s leadership team to study and understand the company’s internal and external environments.

5. Evaluate Caterpillar Inc.’s competitive position and how they have responded to shifts in the external and internal environments.

6. Recommend strategies in operational changes to support Caterpillar’s strategic plan, future business decisions, and improvement in business performance.

Overview

For purposes of the Strategic Management Project, you will operate as if you are a new hire at the Caterpillar Inc. headquarters in the role of Assistant Strategic Development Analyst.

Assistant Strategic Development Analyst Job Description

· Maintain a Strategic Management Research Journal in which you:

· Appraise Caterpillar Inc.’s corporate data, competitors, and associated business information.

· Document background information to include previous and current strategic management of Caterpillar Inc.

· Assess the strengths and weaknesses of strategic management of Caterpillar Inc., based on your analyses, and provide information in a presentation to Caterpillar Inc. leadership.

· Recommend strategic management actions to ensure future success in a presentation to Caterpillar Inc.’s leadership team.

About Caterpillar Inc.

The following is derived from the Caterpillar Inc. website:

Caterpillar Inc. is a leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines, and diesel-electric locomotives. Caterpillar’s enterprise strategy focuses on solutions to help customers build a better world and allows the company to deliver profitable growth for their shareholders. The company’s corporate governance program ensures they serve the interests of stockholders and other stakeholders with the highest standards of responsibility, integrity, and compliance with all laws. Caterpillar’s global presence, product breadth, and financial strength enables the company to be competitive in today’s global marketplaces.