What global marketing strategies have these companies implemented to stay ahead of their competitors?

What global marketing strategies have these companies implemented to stay ahead of their competitors?

Prepare a PowerPoint presentation (12 slides maximum) comparing and contrasting two global companies of your choice.

• In your analysis, address the following at a minimum:

• One slide summary for each of the companies and products

• What global marketing strategies have these companies implemented to stay ahead of their competitors? Make sure to incorporate the marketing mix variables, pricing and market segmentation.

• What are their human resource strategies with regards to staffing and retaining talent?

• What is their source of competitive advantage?

• If you were the leader running

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